KEFI develops functional and health-trend coffee under your brand: MCT and keto coffee, collagen coffee, protein and meal-replacement coffee, plant-based functional blends, cordyceps and lingzhi coffee, 3-in-1 white coffee premix, fibre-based weight-management coffee and sugar-free or low-calorie coffee. We handle formulation, sweetness adjustment, sampling and mass production, in stick packs or cans, with startup-friendly small minimum orders.
Functional coffee is coffee combined with added ingredients chosen for a specific lifestyle need, such as MCT oil for keto drinkers, collagen, protein, dietary fibre or herbal extracts. Most are sold as instant premixes in single-serve stick packs or multi-serve cans.
Because these products sit close to health and nutrition, the recipe, the label wording and the certification all matter as much as the taste. We develop all three with you.
Black coffee with MCT oil, with no added sugar, for keto and low-carb drinkers.
Coffee with added collagen, positioned for beauty-conscious customers.
High-protein coffee designed to be filling, for busy mornings and gym-goers.
Functional blends with plant-based protein or collagen alternatives for plant-based buyers.
Herbal wellness coffee. Some herbal ingredients need extra regulatory checks, so we review them with you first.
Classic rich and creamy instant white coffee, with sweetness adjusted to your market.
Coffee built around dietary fibre, positioned for weight-conscious buyers and worded within Malaysian labelling rules.
Reduced-sugar or no-added-sugar coffee for health-conscious drinkers.
| Stick packs | Cans | |
|---|---|---|
| Serving | Single serve, pre-measured | Multi-serve, scoop by the drinker |
| Best for | Retail, offices, travel, gift sets, online sampling | Home use, gyms, daily routines |
| Shelf appeal | Boxes of stick packs, easy to display | Strong shelf presence, refillable feel |
| Things to plan | Box and stick printing | Can size, scoop and label |
Recipe, taste and format can all be adjusted. We help you choose the format that suits your sales channel.
Online or face to face, we discuss your concept, target customer, channels and budget.
We develop the recipe around your functional concept and target taste.
Adjust sweetness from regular to sugar-free, plus creaminess and coffee strength.
You taste samples and we refine them until you approve.
Our design team creates your stick pack, box or can design and checks label wording.
Produced by our certified partner manufacturer and packed under your brand.
Optional digital marketing to launch and promote your product online.
This is general guidance, not legal advice. Check the latest Ministry of Health requirements for your product.
Produced by partner manufacturers holding Halal, HACCP and MeSTI certifications. Our partners can also help you apply for Halal certification for your own brand.
We offer startup-friendly small-batch minimums. The exact MOQ depends on the product, the format (stick packs or cans) and how much is customised, and we share it during an online or face-to-face consultation based on your plan.
Our functional coffee is produced by partner manufacturers holding Halal, HACCP and MeSTI certifications, and our partners can help you apply for Halal certification for your own brand.
Yes. Sweetness is adjusted during sampling, from regular to less sweet, no added sugar or sugar-free.
Slimming and weight-loss claims on food are tightly restricted in Malaysia. We help you position the product around permitted descriptions, such as high fibre or no added sugar, and recommend checking the latest Ministry of Health guidance.
Stick packs suit retail, offices, gifts and online sampling; cans suit home and gym routines. We help you choose based on your customers and sales channels.
Yes. Our design team creates your packaging and our digital marketing team can help launch and promote the product online.
Tell us your concept and target customer. We will arrange an online or face-to-face consultation.